Yücel Swiss Trade was founded with a simple mission: to connect quality products and reliable partners while creating opportunities that benefit everyone involved.
Based in Switzerland and operating internationally, we combine strong knowledge of European standards with a trusted network of manufacturers. With particular expertise in Switzerland and Türkiye, we identify the right suppliers and deliver solutions tailored to each client’s needs.
Our approach is simple. We focus on finding the right source for every request and act as a dependable partner throughout the process.
Yücel Swiss Trade stands for trust, quality, and long term partnerships in international trade.
We don’t just move goods, we build connections that create lasting value across markets.
Sercan yücel
Founder & Managing Director
As a Swiss Industrial Engineer with Turkish roots, I have always been passionate about connecting markets, people, and opportunities across borders. Growing up between two cultures has given me a unique understanding of both European and Turkish business environments, allowing me to act as a reliable bridge between manufacturers, suppliers, and customers.
At Yücel Swiss Trade, my focus is on identifying high-quality products, building strong international partnerships and creating long-term value for our clients. I believe that successful business is built on trust, transparency, and personal relationships. For this reason, I work closely with every partner to ensure smooth communication, efficient processes, and sustainable growth.
With my experience in sales, aftersales, project management, and financial services, I understand business from multiple perspectives. Fluent in six languages and certified in Google Project Management, I specialize in building bridges between European and Turkish markets. My focus is on creating reliable partnerships, identifying opportunities, and helping businesses grow beyond borders.
I look forward to building new partnerships and contributing to your success.
I am a Mechanical Engineer, Professor, and former Vice Rector at the Uludag University with a career spanning decades in engineering, research, higher education, and industry collaboration. After graduating from the Technical University of Braunschweig in Germany, I spent many years working in academia and closely collaborating with industrial partners, manufacturers, and research institutions.
Throughout my professional life, I have been involved in engineering projects, product development, technical research, and the evaluation of manufacturing processes. My experience has allowed me to develop a deep understanding of product quality, production capabilities, innovation, and industrial operations.
Having lived and worked in both Germany and Türkiye, and now residing in Switzerland for many years, I bring an international perspective and a broad professional network. In particular, my long-standing connection to Bursa, one of Türkiye’s most important industrial and textile centers, has given me valuable insight into the region’s manufacturing landscape and business culture.
At Yücel Swiss Trade, I support the identification of reliable suppliers, evaluate products and manufacturing capabilities, and provide strategic guidance on technical and commercial opportunities. My goal is to help build trusted partnerships that are based on expertise, quality, and long-term value.
